Türkiye's luxury watch market has seen an unprecedented boom, with the country surpassing many wealthier nations in Swiss timepiece imports.
According to the Swiss Watch Industry Federation (Fédération de l’industrie horlogère suisse), from January to July 2024, Türkiye imported luxury watches worth a staggering $170.1 million.
This surge in demand places Türkiye ahead of countries like Qatar, Canada, Austria, Ireland and Kuwait – nations with higher per capita incomes but smaller populations.
Why are luxury watches, which can cost more than a house in some cases, becoming so popular?
The answer lies not just in a growing appreciation for Swiss craftsmanship but in the darker world of illicit finance.
Transnational criminal networks have discovered that these watches are not just status symbols but also effective tools for laundering money. A recent case in Türkiye has revealed how a criminal gang used luxury watches to launder illicit funds by exploiting airport security and the fragmented gray market.
Case of call center scam
In a drug money laundering operation for five cities in Istanbul, a million-dollar watch, one of only six ever produced and owned by Cristiano Ronaldo, was seized. The operation also revealed connections to Joseph Johannes Leidekkers, one of Europe's most wanted fugitives, through Türkiye.
This method of laundering money through luxury watches is not unique to Türkiye. It’s part of a global network where criminals, corrupt officials, and even some organizations have used high-end timepieces to move funds across borders.
Luxury watches are ideal for laundering money because of their high value-to-weight ratio and the ease with which they can be transported across borders. Here’s how it works:
These steps are relatively easy to execute, making watches a preferred method for laundering large sums of money.
The lack of oversight in the watch market, especially in the gray market, further facilitates this illicit activity.
Watches have become a popular medium for money laundering because of the following factors:
This combination of factors has made luxury watches a key tool in the world of illicit finance.
As international law enforcement agencies become more aware of this trend, we can expect increased scrutiny of the luxury watch market. However, the challenge remains significant, given the global nature of the trade and the high level of demand for these watches.
Without stricter regulations and better tracking mechanisms, luxury watches will likely continue to be used as instruments of money laundering, allowing criminals to move their ill-gotten gains across borders with ease.