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Turkish actress Serenay Sarikaya has reportedly earned around $2 million (around ₺97 million) for a new advertising campaign filmed aboard a luxury yacht, with behind-the-scenes images from the shoot drawing widespread attention on social media.
Sarikaya, who serves as the face of the beauty brand behind the campaign, appeared before the cameras during a promotional shoot carried out on a yacht cruising off Istanbul.
Images from the set showed the actress relaxing on deck, drinking coffee and wearing a facial mask as part of the campaign's skincare-focused concept.
Rather than relying on a conventional studio environment, the production moved out onto the water, where Sarikaya was photographed sunbathing and taking part in scenes designed around a relaxed beauty and skincare routine.
Behind-the-scenes images from the production were later shared across social media platforms, where they quickly picked up attention from followers.
The footage also showed Sarikaya interacting with the production team and appearing relaxed throughout the shoot.
Alongside the campaign images, reports about Sarikaya's alleged advertising fee also began circulating.
According to claims attributed to industry sources, the actress received approximately $2 million for the project as part of her role as the brand's beauty ambassador.
The reported figure has not been independently confirmed in the information provided, but it has become one of the main talking points surrounding the campaign.
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As footage from the yacht spread online, followers responded with thousands of likes and congratulatory messages, with many focusing on Sarikaya's appearance and relaxed presentation during the shoot.
Already known for her television, stage and advertising work, Sarikaya has once again drawn attention through a high-profile commercial campaign that has gained significant visibility across digital platforms.
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