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Apple Executive Chair Tim Cook visited Istanbul on Sunday, touring the historic Grand Bazaar in the city’s old center and attending an event with Turkish fashion brand Les Benjamins at the company’s Bagdat Street store.
Cook shared moments from the visit on the U.S. social media platform X, including a stop at the bazaar with Turkish content creator Cem Basak, known for his YouTube channel “Filme Gitmeden Once,” which focuses on films and television series.
Cook wrote: “Merhaba Istanbul! What a stunning view from the Grand Bazaar this morning alongside talented creator Cem Basak. Thrilled to visit this remarkable country!”
Cook later met employees at the Apple store on Bagdat Street, a major shopping street on Istanbul’s Asian side, and attended an event featuring Turkish fashion designer Bunyamin Aydin, founder of Les Benjamins. Musician VEYasin also performed.
Titled “From Earth to Sky,” the event marked Les Benjamins’ 15th anniversary and highlighted its collaboration with Apple.
Aydin presented the preparations for the brand’s fashion show in Cappadocia, a region in central Türkiye, and explained how Apple products were used.
Aydin designed the Cappadocia-inspired collection using an iPad Pro and Apple Pencil Pro. French director Neels Castillon filmed its sunrise runway show in Cappadocia’s Gulludere Valley using an iPhone 18 Pro Max.
In another post on X, Cook said, “A great visit with our incredible teams at Apple Bagdat Street and Benji, the designer and founder of Les Benjamins!”
Cook served as Apple’s CEO from 2011 until September 2026, when he became executive chair of the company’s board. John Ternus succeeded him as CEO.
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